Business Analytics News Roundup 2
Okay folks, here is this week's analytics news roundup. As usual, I've tried to pull together a list of articles that I think are important to analytics practitioners, and why I think they're important. Here’s my list for the week of October 29, 2012.
Read MoreBusiness Analytics News Roundup 1
Follow Each week, I try to gather up a set of business analytics news articles that I find useful – and that would be of interest to business analytics and business intelligence practitioners. Here’s my list for the week of October 15, 2012. CNBC posted a special report on how Sears, Macy’s, and other brands have used predictive analytics to revitalize longstanding lines of business, and offers some thoughts on its limitations. (Analytics isn’t a cure-all, and sometimes, the business answers you seek really are obvious). InformationWeek describes how an online...
Read MoreWhat is Business Analytics?
Follow What is business analytics? The big idea behind business analytics is that managers make better decisions when they have the right information at the right time – cleaned, clearly arranged, and smartly interpreted. Want to know if you should introduce a product to a new market? Run a trial, crunch the numbers, project the next few quarters, and voila! Suspect that some of your sales personnel are..ahem…helping themselves to product? Need to know which customers you’re likely to be able to upsell to on your e-Commerce site? Run the numbers! But wait – is business...
Read MoreA Business Analytics Beginner’s Reading List
Follow Business analytics is the art of data-driven decision making. That’s a pretty broad definition, right? How does a business analytics beginner and an average decision maker know where to start unraveling this stuff? Can it benefit my business? Do I have the tools I need? Who can help me? Here are a few excerpts from my regular business analytics reading list that can help you get started, written for regular business people, not for mathematicians or IT people. 1. Subscribe to SASCOM for ideas about how analytics can help your business. The folks at SAS...
Read MoreFrom Business Intelligence to Analytics
Follow Eight years ago, business intelligence was red-hot. Data Warehousing, OLAP, ad hoc reporting were the in buzzwords, and for good reason. With all that ERP data available now sitting happily in corporate databases, and with computing power and storage space becoming cheaper and cheaper, the natural next step for IT was to find something to do with it. (Let’s ignore that whole decision support period in the 90’s and pretend that the business computing space isn’t thematically cyclical). Meanwhile, companies such as SAS and SPSS with roots in research computing and driven...
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